Book a free audit ↗
Reels & social media for real estate, healthcare & service brands

Turn scrollers into paying clients.

You're great at what you do, but your feed doesn't show it. I make hook-first reels and scroll-stopping posts, and post them on a plan, so the right people find you, trust you and reach out.

Get my free page audit ↗ See the results
3 quick wins for your page, free · No contract, no commitment
Done for you: strategy, editing & posting3+ yrs with SG · US · PH brands
Troi Lee, social media and content creator
1M+views from one reel series
8+brands across 7 industries
Meet your content partner

Hi, I’m Troi. Give me 30 seconds and you’ll know if we’re a fit.

For 3+ years I’ve helped real estate, healthcare and service brands in Singapore, the US and the Philippines turn quiet feeds into a steady source of inquiries. I studied English, so I write the hook before I touch the edit, because the first 3 seconds decide whether anyone watches the rest.

Remote · works in your time zoneB.S.Ed. English, 2024Strategy · Reels · Design · Posting
See my full portfolio ↗ Download CV ↗
Trusted by 8+ brands
across 7 industries
ZL ConstructionMeridian SpringsFestive Lighting ProsThe Great Life SolutionsNeils CreationHaruki EssentialsJobo Milktea
Recent reels

Real projects for real businesses. Builders, clinics, gyms and local shops, made to get people watching and asking. Tap any reel to play it.

The track record so far
1M+

Views on one reel series

Renovation reels for ZL Construction, across YouTube and Instagram.

8+

Brands I’ve worked with

From a local milk tea shop to a clinic in Texas.

7

Industries

Real estate, healthcare, lighting, fitness, finance and more.

3+

Years in content

Working with clients in Singapore, the US and the Philippines.

Services

What I do

Hire me for the whole thing, or just the part you don’t have time for. Every piece is built to stop the scroll and fit your brand.

  • (01)

    Social media management

    Strategy, a content calendar, posting at peak times and community replies, handled every week.

    Content pillarsCalendarSchedulingCommunity
    ↗
  • (02)

    Reels & video editing

    Short-form edits with a strong hook, tight pacing and captions that keep people watching.

    ReelsShortsTalking-headThumbnails
    ↗
  • (03)

    Graphic design

    Carousels, flyers, brochures and brand kits that all look like one brand.

    CarouselsPrintBrand kit
    ↗
  • (04)

    Copywriting & content creation

    Scripts, hooks, captions and post ideas written in your brand’s voice, so every piece sounds like you and gives people a reason to reach out.

    Scripts & hooksCaptionsContent ideas
    ↗

Selected work 4 case studies

See all work ↗

1M+ views on renovation reels

Reels and graphics for a Singapore renovation brand.

↗ZL Construction · Real estate

Care, made clear

Health reels, posts and print for a Texas clinic.

↗Meridian Springs · Healthcare

Made to glow

Seasonal campaigns, blog promos and reels.

↗Festive Lighting Pros · Lighting

Swipe. Save. Share.

Carousels and gym reels built to be saved.

↗Gym & creators · Fitness
Process

How we’ll work

Four simple steps, then we keep improving every month based on what the numbers say.

Step 01

Discover

Your goals, audience, competitors, current accounts and brand identity.

You get: brand audit & audience profile

Step 02

Strategize

Content pillars, tone of voice, visual direction and how often to post.

You get: content calendar & post ideas

Step 03

Create

Reels, graphics, flyers and captions, on-brand every time.

You get: ready-to-post content

Step 04

Grow

Post at peak times, track the analytics and double down on what works.

You get: monthly performance report

FAQ

Before you ask.

Which platforms do you handle?

Instagram, Facebook, TikTok, YouTube and LinkedIn. Every post is tailored to the platform instead of copy-pasted everywhere.

Can I hire you for just videos or just design?

Yes. Bring me in for full management, or only for reels, graphics or copywriting.

How do we get started?

Send the form below. I’ll look at your current page and come back with a short audit and a plan before you commit to anything.

Do you work remotely?

Yes. I’ve worked with clients in Singapore, the US and the Philippines, all remote.

Let’s talk

Let’s grow your brand together.

Tell me about your brand and I’ll reply with a free mini audit: what’s working, what isn’t, and three quick wins.

  • Free audit of your current page
  • A clear plan before you commit
  • Monthly management or one-off projects